Services oriented to middle income and upper middle income patrons dominated the four systems. Very few services were specifically targeted to low-income patrons. The pilot study indicated that the taxonomy is useful for evaluating CCIS services. It is particularly useful for identifying areas in which service offerings are weak or non-existent, thus it can be used to help a CCIS improve its services to better meet its objectives. In the past six years we have witnessed a virtual explosion of information services available through a variety of grass-roots based computerized community information systems (CCISs). Doctor & Ankem (February 1996) have identified more than 390 CCISs either in existence or organizing. These systems provide a wide variety of communication and information services to people in their own homes and in public places in their communities. Through continuing, rapid expansion supported in part by federal development of a National Information Infrastructure (NII), they have the potential for significantly changing traditional power relationships in our society. The questions we must ask are:
Advocacy
Community & Commerce
Age Group
Counseling)
Consumer Affairs
Educational Level
Directional
Education & Schooling
Ethnicity
Factual
Employment
Gender
Interactive Communication
Financial Matters
Income Level
Government & Politics
Rural/Urban/ etc.
Health & Medical
Home & Family
Housing
Legal Matters
Nature & Environment
Recreation & Culture
Social Services
Transportation
Types of Help
The types of help provided vary considerably across the systems we have
examined:
Advocacy involves personally assisting the help-seeking patron solve her/his
problem through direct contact with a helping agency or an adversarial agent.
There is
evidence that people seeking information really are seeking help, or advocacy.
Advocacy may be essential if an information service is to succeed (Bundy, 1972;
Voos, 1969). This form of help may involve contacting helping agencies on behalf
of,
or with, the patron. Such contact may be electronic (e-mail, telephone), print
(letters,
fax), or in person.
Counseling involves helping the client to understand his/her problematic situation
and to understand and use various means available to effectively resolve it.
Counseling services usually are provided by professionals. In this taxonomy,
counseling stops short of advocacy.
Directional help answers where questions like, Òwhere do I get this information?,
or Ówhere is information about . . .?Ó It leads the patron to the information
that
she/he seeks, but it does not help the patron define what information is needed.
Factual help answers what questions such as, Òwhat jobs are available?Ó, Òwhat
are my legal rights?Ó, Òwhat entertainment is available tonight?Ó.
Interactive Communications may incorporate any of the other four ÒhelpsÓ. It
requires at least two parties in direct or indirect communication. It usually
takes place via
e-mail, or electronic discussion lists, but it also may use the telephone or fax
machine. It
may involve an exchange of messages between two or more people, or it may involve
requests for information or interaction with an organization by filling out and
sending an
on-line form. Other, more advanced forms of interactive communication also could
involve electronic opinion polls or even voting. Interactive communication
involving
groups tends to foster a sense of community or shared interest. Both group and
personal
interactive communication can be effective in providing emotional or other
psychological
support, a help found to be very important to people seeking information (Dervin &
Fraser, 1985; Chen & Hernon, 1982). On CCISs, this help typically is not
professional
help, but rather peer self-help or mutual aid.
Testing the Taxonomy
To test the taxonomy, we scanned the services offered by more than 150
operational CCISs
and selected four systems (Big Sky Telegraph, Blacksburg Electronic Village,
Mobile Free-Net,
and Victoria Free-Net) for detailed analysis. Selection criteria included
geographical diversity,
level of maturity, and type of system.
Although we have assigned each CCIS service to a situational category and type of help, the actual services are not so neatly arranged or identified on the CCISs we have examined. Services typically are scattered across each systemÕs menus, often making it difficult for patrons to locate a particular kind of information. We have not addressed issues relating to ease of access or ease of use in this paper. In addition, some services properly fall into more than one category. We have reflected this in our analyses by counting a multi-category service wherever it appears even though this means that the total service counts will be somewhat inflated. We examined the 600 services provided by the four CCISs, locating each service within the three-dimensional matrix. For this paper, however, we have reported on only two dimensions of the matrix, situational categories and types of help. Socioeconomic identifiers are discussed in a forthcoming article. Table 2 and Table 3 show the services offered by situational category and by type of help, respectively, for each of the four systems. Tabulations of the results for each system are shown in Table 4 through Table 7.
We found that: (1) Directional and factual help dominate the service offerings but the types of information provided varied considerably from one system to another. Directional help was present in 65% and factual help in 85% of the 600 services offered;(2) Services based on interactive communications were significant and from other work weÕve done, appear to be growing, but they were highly variable from one system to another. They ranged from 20% to 67% of total service offerings on the four systems, averaging 42% of the 600 services; (3) Counseling services were present but limited, averaging 4.8% over all services; (4) Advocacy was involved in only 1.8% of the 600 services, ranging from zero to 3% of each systemÕs services. One system (Blacksburg) offered no discernible advocacy services at all; (5) Information about housing, legal matters, social services, and transportation was rare; and (6) Services oriented to middle income and upper middle income patrons dominated the four systems. Very few services were specifically targeted to low-income patrons.
Table 2 - Services Offered, by Situational Categories
Community & Commerce
14
20
23
31
Consumer Affairs
3
1
2
17
Education & Schooling
28
20
31
31
Employment
5
6
2
10
Financial Matters
1
4
5
6
Government & Politics
2
19
22
26
Health & Medical
5
8
13
29
Home & Family
5
5
5
5
Housing
2
6
1
8
Legal Matters
3
2
2
7
Nature & Environment
4
5
7
20
Recreation & Culture
15
18
39
31
Social Services
3
0
7
2
Transportation
2
4
5
3
TOTALS
92
118
164
226
Table 3 - Services Offered, by Type of Help
Total
Advocacy
Counseling
Directional
Factual
Interactive
Communication
Big Sky Telegraph
92
1
4
60
79
18
Percent of Total
1.1%
4.3%
65.2%
85.9%
19.6%
Blacksburg Electronic Village
118
0
5
85
94
38
Percent of Total
0.0%
4.2%
72.0%
79.7%
32.2%
Mobile Area Free-Net
164
5
10
106
140
110
Percent of Total
3.0%
6.1%
64.6%
85.4%
67.1%
Victoria Free-Net
226
5
10
140
198
89
Percent of Total
2.2%
4.4%
61.9%
87.6%
39.4%
Although it is risky to generalize from examination of only four systems, it does appear that the taxonomy will be useful for evaluating and improving the services offered by CCISs. The pilot project now is being extended to cover systems with greater geographical and socioeconomic diversity. The taxonomy also is being used as an aid in developing the services offered by the West Alabama Free-Net (Tuscaloosa, Alabama).
- END -
SUMMARY OF SERVICES
Table 4 - Big Sky Telegraph
June 15, 1995
2 Number of Services by Situational Category & Type of Help
Total
Advocacy
Counseling
Directional
Factual
Interactive
Communication
Community &
Commerce
14
0
2
11
12
3
Consumer Affairs
3
0
0
1
2
0
Education & Schooling
28
0
0
18
25
10
Employment
5
0
0
4
4
1
Financial Matters
1
0
0
1
1
0
Government & Politics
2
0
0
1
2
0
Health & Medical
5
0
1
5
3
1
Home & Family
5
0
0
3
5
0
Housing
2
0
0
2
1
0
Legal Matters
3
0
0
0
3
0
Nature & Environment
4
0
0
1
4
0
Recreation & Culture
15
0
0
10
13
3
Social Services
3
1
1
2
3
0
Transportation
2
0
0
1
1
0
TOTALS
92
1
4
60
79
18
Percent of Total
1.1%
4.3%
65.2%
85.9%
19.6%
Table 5 - Blacksburg Electronic Village
November 5, 1995
Number of Services by Situational Category & Type of Help
Total
Advocacy
Counseling
Directional
Factual
Interactive
Communication
Community & Commerce
20
0
1
11
16
11
Consumer Affairs
1
0
0
1
0
1
Education & Schooling
20
0
0
12
16
11
Employment
6
0
1
4
6
1
Financial Matters
4
0
0
4
4
3
Government & Politics
19
0
0
14
15
2
Health & Medical
8
0
3
7
5
0
Home & Family
5
0
0
5
5
1
Housing
6
0
0
5
5
1
Legal Matters
2
0
0
2
1
0
Nature & Environment
5
0
0
2
4
2
Recreation & Culture
18
0
0
15
13
5
Social Services
0
0
0
0
0
0
Transportation
4
0
0
3
4
0
TOTALS
118
0
5
85
94
38
Percent of Total
0.0%
4.2%
72.0%
79.7%
32.2%
Table 6 - Mobile Area Free-Net
July 30, 1995
Number of Services by Situational Category & Type of Help
Total
Advocacy
Counseling
Directional
Factual
Interactive
Communication
Community & Commerce
23
1
2
14
19
17
Consumer Affairs
2
0
0
1
2
1
Education & Schooling
31
0
1
20
29
20
Employment
2
0
0
2
2
1
Financial Matters
5
0
1
2
5
5
Government & Politics
22
0
0
18
17
6
Health & Medical
13
2
2
10
13
7
Home & Family
5
0
0
4
5
5
Housing
1
1
1
1
1
1
Legal Matters
2
0
0
2
2
1
Nature & Environment
7
0
0
2
6
4
Recreation & Culture
39
0
1
23
30
36
Social Services
7
1
2
5
5
5
Transportation
5
0
0
2
4
1
TOTALS
164
5
10
106
140
110
Percent of Total
3.0%
6.1%
64.6%
85.4%
67.1%
Table 7 - Victoria (Canada) Free-Net August 28, 1995
Number of Services by Situational Category & Type of Help
Total
Advocacy
Counseling
Directional
Factual
Interactive
Communication
Community & Commerce
31
1
0
25
25
16
Consumer Affairs
17
2
0
15
17
3
Education & Schooling
31
0
4
12
24
19
Employment
10
0
1
9
10
1
Financial Matters
6
0
0
2
6
1
Government & Politics
26
1
0
17
25
5
Health & Medical
29
0
3
12
27
9
Home & Family
5
0
0
4
4
4
Housing
8
0
0
8
8
2
Legal Matters
7
1
1
5
6
3
Nature & Environment
20
0
0
9
19
4
Recreation & Culture
31
0
0
18
22
20
Social Services
2
0
1
2
2
1
Transportation
3
0
0
2
3
1
TOTALS
226
5
10
140
198
89
Percent of Total
2.2%
4.4%
61.9%
87.6%
39.4%
REFERENCES
Ronald D. Doctor & Kalyani Ankem
(rdoctor@ua1vm.ua.edu & kankem1@ua1vm.ua.edu)
School of Library and Information Studies
The University of Alabama
Tuscaloosa, Alabama 35487
fs22 . The term Free-Net is a registered servicemark of the National Public
Telecomputing Network (NPTN).
. Big Sky Telegraph is available by modem at (406) 683-7680, or on the Internet
by telnetting to
bigsky.bigsky.dillon.mt.us (or 192.231.192.1). Login as bbs.
ftn . Blacksburg Electronic Village is available at the following URLs:
gopher://gopher.bev.net, and on the
WWW at http://www.bev.net/.
.bMobile Area Free-Net is available via modem (334) 405-4636, settings 8N1 and on
the Internet at the following
URLs: telnet://ns1.maf.mobile.al.us (199.78.232.2). Login as visitor;
http://www.maf.mobile.al.us/.
. Victoria Free-Net is available via modem, (604) 595-2300, and on the Internet
at the following URLs:
telnet://freenet.victoria.bc.ca (134.87.16.100), login as guest;
gopher://gopher.freenet.victoria.bc.ca; and
http://www.freenet.victoria.bc.ca/freenets.html.